AI Simplified,
PotentialEfficiencyCreativeGrowthBusinessLifestyle
Amplified

We help SMBs become comfortable with, adopt, and integrate AI tools to transform their everyday lives.

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USAopoly logo
Bespoke Fashion logo
Humn Capital logo
Dropout Companies logo
Kushner logo
USAopoly logo
Bespoke Fashion logo
Humn Capital logo
Dropout Companies logo

Our Approach

What We Do

There's a lot of noise in the AI space. Dozens of new tools a day promising the world, gurus selling "secret prompts," warnings of doom or visions of utopia. We cut through the noise to help you practically integrate AI into your life and work.

Our Philosophy

We believe AI is a marvelous gift, the beginning of the end for the unanswered "I wonder..." The most important thing you can do is train yourself to use it. The only wrong way to use AI is to not use it at all.

Our AI Principles

  1. Don't overthink it

    All you have to do is have an idea and act on it (remember, you get unlimited tries)

  2. Push the limits

    More often than not, AI will surprise you with its capabilities

  3. Share

    Show colleagues, friends, & family cool results; help each other discover and grow

  4. Have fun

    While most AI talk is around productivity and work, it's just as good at the fun things in life!

  5. Trust your gut

    If something feels off, it probably is. AI is a tool, not a replacement for human judgment

  6. Make it your default

    When in doubt, AI it out. Make AI your first stop for questions and ideas

Our Process

1
Acquaint process illustration
AcquaintLearn the big picture
  • How does AI work?
  • What's the state of the art?
  • What does an AI-integrated life look like
  • How do experts use it?
  • What are some of the myths?
  • How could AI help your situation/problems most?
2
Explore process illustration
ExploreGet to know each other
  • Which specific AI tools and workflow are most helpful for you?
  • What are AI's strengths and weaknesses for your situation?
  • How do we best integrate these tools into existing workflows?
3
Personalize process illustration
PersonalizeForm a relationship
  • What are the ways I can personalize the AI?
  • What information should I give it?
  • How does security and privacy work?
4
Dream process illustration
DreamExplore our future
  • Where is AI going? What's on the horizon?
  • What's evergreen vs transient?
  • How might AI transform our business? How can we skate to where the puck's going?